Do you feel like you’re treading water with your trash cleaning business and not making progress towards your goals?
When you own a trash cleaning business, achieving your goals often entails overcoming significant challenges and uncertainties….advertising, am I the first trash can cleaner in my city?
Running a profitable trash cleaning business involves proper management. From managing field teams, the equipment to time management, you’ll have to handle it all well to yield relevant results.
Best Practices for Running a Profitable Trash Can Cleaning Company
Whether you’re an established business or just started your cleaning business. You want your bin cleaning business to grow and be more profitable than ever before.
Here are 4 suggestions for your Trash Can Cleaning Business:
1. Grow Your Business by Learning How to Say “NO”:
As a trash can cleaning business owner, your time and energy are important to your success…or failure. The chance of failure in a new industry, like bin cleaning, can cause us to say “YES” to every service request or purchase from your website.
Who knows when the next job will come along?… Right?….so “I need to say yes to everyone!”
You’re absolutely “Wrong” and will be creating a long road of misery or the fast lane to failure.
You have to stop saying “YES” to every online request or purchase you receive for your trash bin cleaning business. If you’re not careful, all those can cleaning jobs you said “yes” to will cause you to close your trash can cleaning business.
Before you say “Yes” to any online request or purchase, you need to ensure it’s a profitable.
Meaning…does the request or purchase fall into the area of your service area that has been determined to make you money if you travel there to clean their trash can.
2. Understand Your Operating Costs:
Operating cost is the money that it takes to run your business daily. These items include the fuel cost, insurance
Understanding how to measure your cleaning business operating costs is critical because it allows you to improve your bottom line. When you deal with the notion that your business is online, to offer service to everyone, then you’re on a wild goose chase. You need to define your service area coverage to decrease overheads and minimize waste of resources wherever possible.
I’m sure your trash can cleaning business is for-profit; therefore, to make your business more profitable involves looking at ways to decrease your operating.
3. Understand Your Town’s/City’s Area:
Have you asked yourself: “How far should you travel to clean a trash can?”
Marketing experts will tell you that your business success is all about specificity. “Who do you service?”
You have to precisely target your potential sales targets to increase overall conversion rates without losing time & money.
Therefore, in the bin cleaning business, it is advisable to stay within a 15-mile radius of your starting point when you first start your business. But this isn’t the golden rule and exactly why you need to research your area or market.
Understanding your area’s trash pickup days and the recycling pickup days. Having an efficient route is another crucial factor in a successful trash cleaning business.
4. Create Profitable/Tight Service Area:
Defining your service area is so important to your success on a couple of levels.
You know your profitable travel area and potential customer’s landing on your website don’t waste time trying to figure out if you can clean their trash cans or not.
Sure you can define your area by a zip code filter but what if you don’t service the whole area of that particular zip code?
Better yet, are you going going to make that potential customer complete a form only to find out in the end that you don’t service that address?
A simple way to define your profitable area is to use My Service Area or MSA.
My Service Area (MSA) has several valuable benefits to your trash can cleaning business.
The first, it will allow you to create a profitable service area or areas much easier than Google’s custom maps.
Second, My Service Area captures more data points for you to reference and use to help understand your service requests….where the opportunities are for growth.
All this data is displayed on your MSA’s dashboard and/or map to easily view and understand.
If your website is setup for “purchases” of your service then My Service Area is a must to help save you time and to prevent the lose of revenue…aka…service fees and/or refunds to those unprofitable areas.
Start using My Service Are for free today.